People have said for ages that the Internet and the age of piracy would be the end of certain industries, especially ones involving film, music, and software. Nowadays, Internet users can get anything from cult classic movies to an entire television series online, and sometimes this content can even be accessed for free (though the [...]
SEO
2012 Digital Marketing Trends
A key part to growing your business and reaching new marketing audiences is keeping an eye out for projected trends. Technological innovation is rapidly changing the ways that businesses market themselves. If you aren’t able to quickly recognize and adapt to these changes and trends as a business, then you are setting yourself up to fail. We [...]
The three users of a website
The Internet is a very unique place when it comes to business. The website itself has three important business objectives: engage the visitor with your key message, discover the visitors’ needs and make the site visible to search engines. Most CEOs, small business owners and marketing directors miss the importance of having a site that [...]
Four Low Cost Secrets to Improve Your Search Engine Rankings
When you need to find a service, a product or even a person, where do you go? I bet you said Google… How many pages of generated results do you look at? My guess, you probably don’t go past page two or three. So, how does your company, service or product rank when you Google [...]